What is New Media?

Greetings and welcome to Ramona's 'Irie' blog world. Today we will be talking about New Media, now I am pretty sure you are wondering what that is. Well New Media most commonly refers to content available on demand through the internet' accessible on any digital device, usually containing interactive user feedback and creative participation. Common examples of new media include websites such as online newspapers, blogs, or wikis, videogames, and social media. A defining characteristic of new media is dialogue. New Media transmit content through connection and conversation. It enables people around the world to share, comment on, and discuss a wide variety of topics. Unlike any of past technologies, New Media is grounded on an interactive community. New media is both replacing and enhancing old media with new technologies. You can watch TV on a laptop and stream videos that you actually want to see rather than watching regular TV broadcasts. The cell phone is now your 'go to' man for latest information, news, reports, and broadcasts. Also to communicate with people via social network, video talk with people miles away; you name it. This highlights the main point that the internet plays an important role in New Media, and this is seen in Virginia Heffernan's article as she states in an example that magazine decor used to make readers feel protected, at ease and thus receptive to advertising. However, while being online we build 'lean-tos' from whatever is around, often relying on the artless scaffolding supplied by search engines and browsers.